Description
Crises that arise from major accidents are often most tragic but the easiest to deal with. In the Swissair crash, the plane had disappeared and 229 people had died. The cause of the crash remains mystery, but numerous conspiracy theories have been put forward. On the night, Swissair reacted with commendable haste and immediately made information available. It made $20,000 to each victim’s family. The generous gesture received a warm response. Swissair did not try to blame or fight what happened, but simply accepted the situation and thought of the victims.
This is a classic model of how to handle a crisis well. Swissair was very well prepared. It reacted swiftly and sympathetically to those who had been bereaved. It handled the media well, with updates on its websites and regular press conference.
The following objectives are included in our Latest PowerPoint Presentation:-
What makes a Crisis?
- Evolution of Crisis
- Design, Testing and Implementation
- Â A Framework for Crisis Management
- Crisis Management Landscape and Organizational Crisis
- Strategic Planning and Assessing Crisis Vulnerability
- Forming the Crisis Management Team and Plan
- Organizational Strategy and Crises
- Crisis Management – Taking action when disaster hits
- Crisis Communication
- The importance of Organizational Learning
- Exercises
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