Retail Store Operations and Store Management


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Number of Slides: 199 Slides

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Effective and efficient store operations and store management play a crucial role in the success of any retail business.

The various store management and store operations factors that may affect the customer’s buying decision such as follows:

  • Store Display and Presentation of Products
  • Ambience of the Store
  • Customer Treatment
  • Store Design and Layout
  • Other Factors such as discounts, coupons, exchange offers etc.

The following objectives are included in this Presentation:-

  • Explain the Various Elements of Retail Store Operations
  • Explain What is Store Design and Layout
  • Explain the Types of Floor Plans
  • Explain What are Planograms
  • Explain the Types of Visual Product Placement
  • Explain the Role of Signage in Retail Stores
  • Explain the Role of Coupons in Retail Marketing
  • Explain What is Guerrilla Marketing
  • Explain What is Impulse Buying
  • Describe the Responsibilities of a Store Manager
  • Explain the Purpose of Mannequins In Retail Stores
  • Explain What is Up Selling
  • Explain What is Inventory Management
  • Describe Factors Affecting Buying Decision of Customers
  • List Tips for Efficient Store Operations and Management


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